1. Update your site content - Special makeover rate of $35/hour
Let Upstream take a look at your site for recommendations on how to improve your online presence. Did you know that search engines look at how fresh your web site content is as part of the process that determines where your site ranks on the results page?
Upstream can help you keep your site fresh. If you’re a blogger (or interested in becoming one), you can include your blog on your web site to keep content updated frequently. If a blog isn’t your style, we can design a site for you that makes it very easy to add new content such as articles, links and photos. Or, we can do the updates for you on a schedule you determine. Let's talk about the best options for your business strategy.
2. Be the Master of Your Domain with Content Management -
20% discount on website redesign!
Fresh, frequently updated web content = better search engine results and more web traffic. Upstream now offers a new way for you to be able to update your own web site whenever you want—and it’s easy AND affordable.
Upstream’s content management system (CMS) offers a great range of features for your site: events calendar, email marketing, current news, full e-commerce, blog, customer membership, and more. You can update your content, post events, offer products, classes or services for sale, and manage your newsletter or blog. Ask us what's possible for your business and receive a 20% discount on the cost of developing your CMS site!
3. Improve your site rankings -
Your web site is your online storefront. Have you updated content on your web site in the past three months? Get current and fresh and get the attention of search engines!
Great keywords are also important if you want your site to get good search engine results. Keywords usually are generic ways to describe a product or service, like those games where people have to guess what you mean when you can’t use a certain word.
Upstream can help you find the best keywords, and then we use those keywords throughout your site—in the copy where people can read them, and behind the scenes where only the search engines can see. Good keywords mean your site is likely to come up higher in the search engine results for more searches—and that can mean more business for you!
4. Take advantage of Email Marketing
Email Marketing helps you make the most of your permission-based list of clients and prospects. An email marketing application can track your campaigns and provide valuable feedback. Upstream can design the look of your newsletter and help you setup your email marketing campaign.
5. Add your Twitter, Facebook, or Wordpress blog/page on your site.
It’s the easiest way to keep your content fresh and get double the impact from the time you spend on social media. We can set up your site to automatically get updates from Twitter, Facebook and Wordpress, and we can help you feed your Twitter to Facebook and your blog to Facebook or LinkedIn. Just ask!
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